What does an organization's mission statement describe?

An organization's mission statement is designed to articulate its core purpose and the fundamental reason for its existence. It provides clarity on what the organization does, its primary objectives, and the underlying motivations for its actions. This statement serves as a guiding star for decision-making within the organization, helping to align employees and stakeholders with its overall goals and values.

In contrast, while long-term objectives are important, they are more accurately captured in a vision statement rather than a mission statement. A mission statement focuses on the present and immediate goals rather than future aspirations. Historical background and achievements, though valuable, do not provide insight into current operations or purposes. Personal values of employees may influence the organizational culture but are not the primary focus of a mission statement, which typically encompasses the broader aims of the organization itself. Thus, the correct choice effectively encapsulates the essence of what a mission statement is intended to convey.